Merrill Redevelopment Authority Approves $50,000 Incentive for Weinbrenner; Reviews Major River Walk Plans

The City of Merrill’s Redevelopment Authority approved a $50,000 tax-increment financing incentive for Weinbrenner Shoe Company during its November 11 meeting, while also receiving an update on The River Walk development and several potential redevelopment opportunities involving the former Semco property.

Weinbrenner Maintenance Facilities Director Mike Murray outlined a proposed remediation project estimated to cost approximately $180,000. The work is not expected to begin until 2027. City Administrator Akey explained that Tax Incremental District 12 is dedicated exclusively to Weinbrenner. The district currently generates approximately $45,000 in increment, with an additional $65,000 projected in 2027. Following discussion, the authority approved offering Weinbrenner $50,000 in TID financing to help with the remediation work.

The authority also heard an extensive presentation from Derek Hoff of VanHoff Company on The River Walk Project. The development’s first building, featuring 22 residential units, is scheduled to open December 1. Hoff said most of the interest expressed so far has come from people age 65 and older. Construction on a second building is expected to begin in April. Developers also discussed additional features and amenities being considered for the project, including chair lifts for upper-level units and expanded parking options.

The presentation also outlined a longer-term vision for the former Semco property, which was purchased for future development. Concepts discussed included retail and office space, a food truck hall, an event center with indoor sports facilities, and potential brewery, dining and entertainment uses. The developers are also working with the railroad and obtaining estimates for roof and window work on the former Semco office building. The overall redevelopment concept could generate an estimated $500,000 to $600,000 in annual tax revenue and create between 100 and 150 jobs, according to the presentation.

The authority also discussed the city’s existing housing incentive program. Two housing incentives totaling $20,000 are included in the 2027 budget. Members agreed to place the matter on the December agenda for further discussion about whether to retain, revise or eliminate the current program.

The Redevelopment Authority is scheduled to meet again December 2 at 8 a.m.

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